Not sure why I browsed over to FastCompany.com but once there, I was pleasantly surprised by the new features. Fast Company has gone social. It pitches the idea of becoming a part of the business community, exchanging ideas with other readers on business issues, and engaging in activities like blogging, discussing in forums, answering posted questions etc. Its interesting to see how user based content is getting more and more adopted by websites as a strategy for making websites sticky. My take on this is: its a cross between Blogger/Wordpress, LinkedIn, a business magazine, discussion forum, and slow servers to host the applications.Well, give it a try and see for yourself if you see the value. Its still quite new, and my test blog there "What's That Again?" showed up in the Featured Blogs section within minutes. It will be quite interesting to see how this latest social effort is faring in a few months. More updates on this coming soon.
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